- Riyadh Air unveiled to the world’s media the second of its permanent dual-livery designs, through an innovative digital-first launch.
- Major partnerships announced with Saudia, Lucid Group and Lufthansa Systems.
- Riyadh Air hosted VIP guests, partners, media, and stakeholders as well as participating in several industry panel discussions.
- In the run-up to the Dubai Airshow the digital-native airline also announced major partnerships with IBM Consulting and Microsoft.
Riyadh, Saudia Arabia: The next chapter for the skies continued its journey to take off in 2025 as Riyadh Air, Saudi Arabia’s new world-class airline wholly owned by the Public Investment Fund (PIF), dominated industry conversations with a series of major announcements at last week’s Dubai Airshow.
Making its first appearance at one of the most significant aviation events in the world Riyadh Air hosted several VIP visits, the world’s media and thousands of guests, partners and stakeholders at its 350sqm pavilion. Set against a backdrop of an unmissable Riyadh Air indigo-branded Boeing 787-9 Dreamliner, the digital-first experience showcased more about Riyadh Air’s ambitions and future plans as it ushers in a new era for the travel and aviation industry, unlocking KSA’s most beautiful cultural and natural attractions and positioning KSA as a world-class logistics and travel hub.
Executives from the Riyadh Air team also participated in several panel discussions during Dubai Airshow, engaging in key industry conversations such as aviation disruption, technology innovation, guest…